The Econobox Car May Get a New Life in Brazil
Brazilian government is toying with an old idea to wring local automakers out of a recession. However, history says that the econobox car is more helpful said than done
Brazilian government is toying with an old idea to wring local automakers out of a recession. However, history says that the econobox car is more helpful said than done
Also named asymmetrical domination, that is a marketing strategy designed that induces us to buy more expensive products. Automakers have been using it more than ever
Škoda Enyaq vRS drifting on a frozen Swedish lake is one of several stunts that aim to give the thriving Czech brand a unique image in the VW Group
In the 2000s, making electric powertrain an isolated product seemed the rational move. Now that it is firming itself in the market, what should be done with dedicated electric cars?
Even though all countries impose specific standards, the US has always been a special case. Check out US-spec requirements that have caused headaches in many automakers
Taking a car off the market is always a sad moment. However, there are times when a last edition is just the type of ceremony it deserves
Advertising the entire line, instead of a single model, used to be common in the car industry. It is hard to think of a valid reason not to bring this marketing tool back
Hatchback brings only part of the European facelift and loses some of its original content to become cheaper. Will the VW Polo become more competitive or lose its prestige?