The 2023 edition aims to gather more enthusiasts than ever and showcases both retro and futuristic Jeep concept vehicles. Take a look at what you will find at the Moab Jeep Safari
Easter Jeep Safari is paradise for people who enjoy off-road driving. It happens every year in Moab, Utah and the 2023 edition will take place from April 1st to 9th. At first, the event focused on presenting current vehicles and future concepts for the general public, but it has evolved as its popularity rose. Nowadays, it gathers outdoorsy enthusiasts of all types, even those who do not currently own a Jeep vehicle.
Just like Dodge’s Speed Week held last August, the Moab Jeep Safari has become more than a marketing stunt. The event is dedicated to appreciating the brand’s fans, who have consistently chosen it to be part of their activities. In this article, we are going to present an overview of what attractions you can enjoy at the event. And, of course, we are going to brief you in all the latest concept cars which Jeep will show.
What is the Moab Jeep Safari?
Although people use several names interchangeably, there are some differences. Off-road events in Moab are held by the Red Rock 4-Wheelers, a club which also takes charge of the trail’s upkeep. The Easter Jeep Safari is, by far, the most important event hosted by that club, but it is only one of them. The desert area is divided in several off-road trails, so there are also smaller events that take place in only a few of them.
Those trails are the Easter Jeep Safari’s essence: you can bring your vehicle according to the event’s rules and form a group to follow them together. Then again, if you do not want to spend a whole day climbing ledges and boulders, you can test your car to a smaller extent on gravel roads, for example. Or simply stay at the event’s main region to socialize with other enthusiasts and observe those Jeep concept vehicles.
What can I do at the Jeep Safari?
The event’s main attraction is the series of off-road trails. They are classified with a level of difficulty from 1 to 10 and drivers are required to sign waivers before venturing into them. This way, everyone is warned to act with wisdom, rather than ego, when choosing where to go. Off-road trails are often crossed at low speeds, but the lack of skills and equipment can easily end your journey by making your vehicle tumble.
You may also notice that some trails are restricted from the general public. They are reserved by the Red Rock 4-Wheelers because the club offers guided rides through them. In case you want to join those ones, you will have to visit their website to get information. Last, but not least, there are the Jeep concepts. The company shows several ones every year with different levels of commitment to future mass production.
Jeep 1978 Cherokee 4xe
After the Jeepster, the Wagoneer, and the Grand Cherokee, Jeep has chosen the SUV pioneer to restomod this time. The 1978 Cherokee joins the best of both worlds: the retro vibe of its yellow paint job, “slotted mag” wheels, two-door body, and brown leather seats contrasts with the modern-day steering wheel and dashboard, and plug-in hybrid powertrain. The last two items came from the Wrangler’s current offering.
Jeep Gladiator Rubicon Sideburn
That front grille guard can be folded down to become a bench. The roof lights can be easily disconnected if you want. The coolest features, though, appear on the other end. The bed offers a spare-tire carrier and has space for fuel containers on the sides. And there is a carbon-fiber sport arc with steps, to ease access to the bed; a shelf to store utility items; and T-track rails on top to attach bicycles or kayaks to the roof.
Jeep Grand Wagoneer Overland
Jeep wants to prove that its full-size SUV can be as cool as its brothers. The chunky tires, the red accents, and the many auxiliary lights are only a small part of the reason. The main one is the SkyLoft rooftop tent supplied by RedTail Overland. It is made of carbon fiber, can be assembled in seconds, and offers climate control. Two people can climb there through the SUV’s rear sunroof, which was converted into a porthole.
Jeep Magneto 3.0
In the 2021 Easter Jeep Safari, the Magneto was simply a modified Wrangler which called attention to the electric powertrain. In 2022, it received sportier shapes and even flashier appearance. Its third edition has become a modern dune buggy with massaged shapes, a smoother roofline, and no rear seats. Jeep also claims that its motor makes more power (650 hp) and torque (900 lb-ft) and features one-pedal driving.
Jeep Scrambler 392
Using the Wrangler Unlimited as a base, Jeep created a tribute to the convertible pickup derived from the CJ-8. The new Scramber appears at the Easter Jeep Safari with carbon-fiber body, off-road tires, Sublime green paint, and the AccuAir. The latter is an air suspension which you can operate from your smartphone to raise the pickup between 1.5″ and 5.5″. The engine is the 6.4L Hemi V8, good for 470 hp and 470 lb-ft.
Jeep Wrangler Rubicon 4xe
Last, but not least, the Easter Jeep Safari features two editions of its halo vehicle. One is painted in purple and uses many accessories focused on off-road driving. The other one is named Departure and uses other genuine accessories. Besides the front guard that becomes a bench, it uses tubular doors a reversible tire carrier (inside or outside the cabin), and flat fenders which can accommodate much larger off-road tires.
Events such as the Easter Jeep Safari are a great way to strengthen the connection between carmaker and customer. It is a promotional stunt, of course, but not something exclusively aimed at selling products. It adds tremendous value to the brand by allowing people to use its cars in the way they have always been intended. Now that you know all about such an interesting event, what Jeep concept is your favorite?